| 000 | 00468nam a2200157 i 4500 | ||
|---|---|---|---|
| 001 | E003251 | ||
| 005 | 20261028003444.0 | ||
| 020 | _a9780191861123 | ||
| 100 | 1 | _aOswald, Laura R. | |
| 245 | 1 | 0 |
_aDoing semiotics: _ba research guide for marketers at the edge of culture |
| 264 | 1 |
_aOxford _bOxford University Press _c2020 |
|
| 650 | 4 | _aMarketing research | |
| 650 | 4 | _aSemiotics | |
| 650 | 4 | _aConsumer behavior | |
| 856 | 4 | 0 |
_uhttps://academic.oup.com/book/40494 _yAccess eBook |
| 999 |
_c1170 _d1170 |
||