Dan, Ariely <br/><br/>
Predictably irrational  : the hidden forces that shape our decisions 

 - New York :  Harper Collins,  2010 
 - 304p. 
<br/><br/><label>ISBN: </label>9780007368549 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management (Decision Making)
<br/><br/><label>Dewey Class. No.: </label>658.403  / DAN